Social Performance Tracking

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Why Tracking Social Performance Is Challenging

Social media performance is one of the hardest things to measure accurately. Marketing teams often spend hours pulling reports, comparing numbers, and updating spreadsheets, only to end up with insights that arrive too late.

Every platform measures success differently
Manual benchmarking takes too much time
No early warning when performance drops

How mkng360 Makes Social Tracking Simple

Custom KPI benchmarks for each platform

Instead of one-size-fits-all metrics, mkng360 sets realistic benchmarks based on:

Platform behavior

Content type

Campaign goals

This makes performance comparisons fair, clear, and meaningful.

Unified analytics dashboard

All social performance data is available in one place:

Filter by platform

Filter by campaign

Filter by content type

Teams instantly see what’s working and what’s not — without switching tools.

Alerts for underperformance and trending content

mkng360 notifies teams when:

A post is falling below expected performance

A campaign needs attention

Content is trending and should be boosted

This allows teams to react while the content is still live and relevant.

The Outcome for Your Team

Clear performance baselines

Teams finally know what “good performance” actually looks like for each platform.

Faster optimization across platforms

Decisions are made in minutes, not days — leading to better engagement and reach.

No more spreadsheets

Manual tracking is replaced with live dashboards and automated insights.